Give your founders a pitch video that opens doors.
We help your entrepreneurs turn their pitch into a 60–90 second video they can use to unlock funding, partnerships, and press — while strengthening your outcomes as an organization.
Your founders get seen and understood. Your program gets clearer wins to showcase.
The challenge we see across founder ecosystems
Many programs are doing meaningful work supporting entrepreneurs. But even strong founders often struggle to clearly explain what they’re building, who it’s for, and why it matters. This shows up as:
👉🏾 pitches that don’t quite land
👉🏾 demo days that don’t convert
👉🏾 grantees who undersell their work
👉🏾 portfolios that are hard to showcase
👉🏾 founders unsure how to talk about what they do
Jelly Social exists to strengthen this layer of founder support: pitch clarity.
What StoryLab is
A great pitch tells a great story. StoryLab is a small-group, virtual cohort we run privately for your founders. Over four weeks, 8–10 entrepreneurs are provided expert 1-on-1 pitch coaching to:
💬 clarify what they’re building and who it’s for
Basic storytelling theory to get clear on the heart of the pitch: who you serve, what you’re building, and why it matters. Output: First Draft of Your Pitch (Asset #1)
👉🏾 shape a pitch that actually lands
We turn the pitch story into a 60–90 second script with a storyboard (with key beats, shot ideas, and look/feel). Output: A Video Production Sheet (Asset #2)
🎬 turn that pitch into a short, shareable video
Our team turns the pitch into a short, powerful video - ready to share with the world. Output: A Pitch Video (Asset #3)
Every founder who completes the cohort walks away with a finished pitch video they can use in applications, outreach, demo days, and meetings — not just a worksheet or a deck. You bring the founders. We bring the facilitation, coaching, and video production.
See What Founders Create Through Our Work
These are pitches that created by founders who went through Jelly Social’s facilitated experience. Each one started with a founder who needed a clearer way to convey their work. Together, we helped them clarify their pitch and turn it into a short video they can use in applications, meetings, outreach, and showcases. What you’re seeing here isn’t just video production. It’s founders learning to communicate their work in a way people understand.
Who We Work With
Our clients include:
🔸 Startup and small business accelerators
🔸 Social impact / creative incubators
🔸 University innovation and entrepreneurship centers
🔸 Foundations and funders with entrepreneur / grantee cohorts
🔸 Economic Development Agencies
🔸 Ecosystem support organizations (ESOs)
Why Our Clients Love This Program
âś… Concrete deliverables at scale
8–10 founders × 1 pitch video each = real outcomes for your stakeholders
âś… Portfolio of founder pitches and videos
That you can feature on your website, socials, at demo days, and in reports
âś… Visibility beyond your walls
Share-ready content to attract new applicants, partners, and funders
âś… Low lift for your team
We run facilitation, coaching, production, and the final celebration
âś… Co-branded videos with your org logo
We can place your brand on your founder's videos for added visibility
How the StoryLab Program Works
💬 Week 1 — CLARITY
Basic storytelling theory to get clear on the heart of your pitch: who you serve, what you’re building, and why it matters. Output: First Draft of Your Pitch (Asset #1)
🗓️ Week 2 — SHARPEN
Together, we shape your story arc —what to include, what to leave out —so your pitch lands with the people who need to hear it. Output: Final Pitch (Asset #2)
👉🏾 Week 3 — Video Script & Storyboard
We turn your pitch story into a 60–90 second script with a storyboard (with key beats, shot ideas, and look/feel). Output: You Create a Video Production Sheet
* 2 week break for video production *
Our team turns your pitch into a short, sharable video - ready to share with the world. Output: Your Pitch Video (Asset #3)
🎉 Week 4 — Viewing Party + Celebration
Film-fest-style with the Jelly community as we view each pitch video together and celebrate.
StoryLab is a fit for your org if...
âś… You support BIPOC founders, women founders, nonprofit leaders, or project builders
✅ Your entrepreneurs are already doing the work—but struggle to explain it clearly
âś… You run accelerators, incubators, fellowship programs, or campus innovation hubs
âś… You want to offer something that supports your fundraising, recruiting, and visibility
You can plug StoryLab into your programming in different ways: As a demo day or showcase for your founders; As a mid-program “boost” to re-energize your founders; As an alumni offer to capture where they are now and highlight long-term impact. We’ll work with you to tailor your StoryLab to your context and goals.
Pricing & Next Steps
We keep our pricing straightforward and scale with your cohort size and needs. Because every partner’s context is different—number of founders, number of cohorts per year, level of customization—we’ll share a succinct proposal after a short call. On a 20–30 minute call, we’ll:
đź’¬ Learn about your founders and goals
🗓️ Session timing to fit your calendar
🎥 Walk through what founders can expect
🎉 Share pricing options and next steps
FAQs
Q: How many founders per cohort?
A: 8–10 is the sweet spot for intimacy + throughput.
Q: Do all participants get a story and video?
A: Yes—this program guarantees all these assets for each participant that successfully completes the program.
Q: Is StoryLab only for BIPOC and women founders?
A: StoryLab is designed with BIPOC and women founders at the center. Many partners choose to prioritize these founders in their cohort selection. We’re happy to talk about what makes sense for your context.
Q: Do you work with nonprofit leaders and project-based founders, not just startups?
A: Yes. We regularly work with nonprofit leaders, creative entrepreneurs, and project builders whose work doesn’t fit neatly into a “startup” box.
Q: What if our founders are at very different stages?
A: That’s normal. StoryLab is built to meet founders where they are. We focus on clarity and resonance, not “perfect” branding or production values.
Q: Can we reuse the videos in our own marketing?
A: Yes. You’ll receive files you can share on your site, social channels, at events, and in reports. We’ll talk through consent and crediting so it works for everyone. If you choose to, we can also embed your logo directly into your cohort's videos too!
